James Jones & Sons launches Innovating for a Greener World campaign

James Jones & Sons has launched an ‘Innovating for a Greener World’ campaign in celebration of Earth Day on 22 April. The week-long campaign opened with a film to showcase a number of environmental initiatives that have recently taken place across the Group.

The film was followed with a series of social media messages that were posted throughout the week and concluded with the company’s attendance at Jewson Live on Friday 26 April. All attendees received Spruce saplings handed out by a James Jones & Sons’ earth mascot and the firm has pledged to plant an extra tree for each one planted by recipients.

Earth Day is an annual event on 22 April to demonstrate support for environmental protection. First held in 1970, it now includes a wide range of events coordinated globally by Earthday.org (formerly Earth Day Network) including 1 billion people in more than 193 countries. The official theme for 2024 is ‘Planet vs. Plastics’.

The Innovating for a Greener World film can be viewed online here.